Church Family Biz
Chapin, SC 
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Church Family Biz

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SEO Tips - Ways to Rank Higher on Google and Other Search Engines

Posted by Church Family Biz on March 31, 2016 at 12:10 AM Comments comments (0)

Organic SEO Tips 


As an added bonus to your Church Family Biz membership, we are giving you a link to download an SEO worksheet that will help your buisness rank higher on search engine results once you have paid for your membeship.  Showing up on the first page of searches is your goal; this worksheet will help you get there.


Remember, NO ONE can promise you page one results, but there are things you can do to get there. BEWARE THE MARKETING WOLVES:  marketing companies will start calling you if they haven't started already; just say no!  They charge $100-$300 per month. My SEO worksheet will help your business organically rank higher on the internet; organically means naturally and free. When you register and join the online sites that I have listed and post on your linked social media accounts, your business will show up higher on search engine searches, and you may be on the first page before you know it! 


My biggest tip to rank higher? Remember, it is a Google world!  (super secret tip:  Google is King - follow their rules and suggestions and you will be rewarded by ranking hight!) Google gets 93% of all search engine requests, so be sure to play by their rules and take advantage of your Google Maps listing and Google Plus page. You can go to www.GYBO.com to get started.


People ask me all the time, which accounts should I focus on. Well after you have created all of your SEO accounts, this is what I would do:


Link all Social Media sites to your website - the Footer is a great place (see ours below)

Link your Facebook business page to Twitter (www.facebook.com/twitter) - this allows you to post on Facebook and auto post on Twitter

• Then, weekly, I recommend you at minimum post on Google Plus, Facebook, & Linked In Company Page. Just copy and paste the same post and add a photo. Your goal is interaction - that helps tremendously!

• Keep your posts light and friendly and fun - don't always try to sell something

CATS CATS CATS - add a photo of a cat, dog, or cute baby that loosely relates to your post

BLOG about questions that people ask you, then post the blog link on your social media accounts

Videos - Videos are the best way to grab attention! Upload to your free YouTube account from your phone (Google owns YouTube)

• Ask for 5 Star reviews! Your Grandma and Sister's reviews count :-) Ask your Happy Customers


SEO is a marathon, not a sprint; it takes months to move up so don't get dissappointed if it doesn't happen over night.


Remember, not one thing you do is magical. There is no miracle shortcut to rank high, but if you consistently post and respond to your questions, etc, it will help you tremendously!

 

 

8 Ways to help your YOUTH participate in Mass

Posted by Church Family Biz on January 2, 2016 at 3:00 PM Comments comments (0)

8 Ways to Help Your Youth and Teens Participate in Mass


1.  Arrive a little bit early.  You can do it - I promise!  We all need a few minutes to clear our heads and give thanks for what we have.  Teach your kids to say a prayer of thanks before you get started.


2.  Sit close to the front.  Growing up it seems like we always used to hide in the back.  Do you know what your kids see during service when you are back there?  Nothing... except for the backside of the people in front of you.  Take them to the front so they can see your pastor or priest and feel like they are more a part of the ceremony.


3.  Attend youth and teen mass services when they are available.  Some churches will do a monthly teen and/or children's mass.  These masses are focused on topics for kids and they will understand them a bit better, and they can take part in the service by offering to do a reading, being an usher, or handing out bulletins.


4.  Dress appropriately.  I say appropriately - and as a mom this definition is not the same as it used to be when I was a child!  In my church we have 3 services every Sunday, and they all have a different unwritten dress code.  The teen mass is held in the evenings and is a bit too casual sometimes - so let your kids know while it is OK to wear jeans, you should opt to wear the ones without holes.  I still shudder when I see young ladies wearing spaghetti straps to church, so encourage them to wear a sweater or jacket over dresses that don't have sleeves. I've seen it all, flip flops, running shorts, stained t-shirts, and more.  I used to wear a dress every Sunday, but now I welcome jeans in the cold weather.  So you can dress down without being a slob.  Of course I'm preaching to the choir about this...


5. Turn your cell phone off!  They learn from you mom and dad!


6. Avoid talking directly before mass and for the love of Pete, do not have a conversation with your neighbor during mass!  I remember being a young girl on my cousins lap during church.  My sweet Aunt Carol did not hesitate to sweetly smack my little face for talking.  This is a bit harsh, and in today's world it just isn't done, but don't allow your children or yourself to talk during church. And I pity you if you do so near my Aunt Carol!


7.Be ready to approach the Body and Blood of Christ with a clean heart; fast for the hour before you recieve communion and when you get back to your seat pray to the Lord for his guidance and help in the following week.  This is the time when I pray for patience and guidance to help me be the best mom, wife, daughter, sister, friend, neighbor, business consultant, business owner, and whatever else I can think of.  I can use all the help I can get :-)  Give thanks for what you have and pray for those who need God's help.  


8. Don't skip out early.  Some people leave right after communion.  I think that they think they are avoiding the rush.  Or maybe they are avoiding people.  Your pastor needs to be the first one out, not you.  Finish the service by singing with your church family.  This bonds you.  My singing has gotten so horrible over the years.  I used to be in show choir and loved to sing, but these days I feel like I sound just awful.  It doesn't matter, because the lady next to you is thinking the same thing, and if you all sing out load, then no one will know you are off key. Smile too - it helps with everything, including your singing!


It can be a challenge getting your youth to church sometimes.  Teenagers especially.  When my kids were smaller, I would beg them to behave during church; I"m also not above bribery.  I know that sounds horrible, but when my kids were good in church I'd get them an icee on the way home.  Not just any icee, the huge one from corner gas station that was a half gallon of sugary deliciousness that only cost .69!  It's amazing what a little treat can do.  I know they should behave because they are supposed to, but I also know that they are little humans and we all need a little motiviation at times!   (and sometimes I would get me an icee too...)

Practice your Elevator's Pitch with your Church Family!

Posted by Church Family Biz on October 16, 2015 at 1:00 PM Comments comments (0)

Do you have your elevator pitch ready? Have you practiced it in front of a mirror?  Probably not because we all get a little embarassed to do that.  The best way to remember your elevator pitch and to be consistent with it is to write it down and practice it.  Break it into a one minute pitch, three minutes, then so on.  Try not to confuse your audience and always try to talk slowly and clearly.  


Yes we all know what to do, but easier said than done.  I was at a speed networking event a few years ago, and as "practiced" as I was, I think I gave 10 different pitches.  Some were great, some were not so great. These events are a wonderful tool to help you feel comfortable.  My local chamber of commerce offers those events every now and then, so it is fun to do it with folks that you may already know or have atleast seen before.  


I've also done these at SBA luncheons, in a much less fun environment.  Thankfully, I'm the counselor and not the one giving the pitch!  I can really tell who has practiced and who has not.  Don't try to wing it - this is important!


Wy do we need our pitch?  Well, small business owners are experts in their industry, but not all of us feel comfortable "selling" our skills to the others, especially those people that we do see all the time.   Don't be afraid to tell your friends and family about your business; after all, who loves you more and wants to help you succeed? If your family, friends and church family don't know what you do, then how can they help you? Even if they don't need your products or services, odds are some of them can refer you and word of mouth is the #1 way to gain exposure and advertise.


If you are a small business owner at your church, think about organizing an event for small businesses.  One that can bring you together to talk about what you do.  It could be an informal meeting  where you gather to eat and it doesn't have to cost a dime.  You can start your own "networking" group and help each other succeed.  


This would be a great opportunity for you to practice your sales pitch and perhaps obtain a few great clients in the process! 


Which Social Media platform is best for small businesses?

Posted by Church Family Biz on September 25, 2015 at 11:15 AM Comments comments (0)

How do I use Social Media for my small business?  Where do I start? 


Small business owners wear many hats – worker bee, manager, book keeper, sales, webmaster and now social media expert. The average small business owner uses about 18 apps to run their business. Not all of these apps are social media apps, thank goodness, but many are. Clients ask me all the time, which ones do I use and how often should I post? Well, the answer to that is, it depends. Social Media platforms are awesome. They are free and they can really help get the word out about your business so I tell my clients to use every platform that your customers are using. So what is your customer using? Find out who your target market is; think of your typical customer, the ones that are easiest to work with that you make the most profit on, and that is your target market.


Ok, now that you have that perfect client/customer in mind, think about how they found you and what they do. You can always ask them too – hey do you use twitter? And if tweeting gives you hives, no worries, connect it to your FB business page and it will automagically update when you post there. I use Facebook as an example because 1 – it isn’t going anywhere and 2 – the majority of my clients are already on Facebook. And when I say majority, I really mean 499 out of 500. That is literally my ratio. And typically once my clients find out how easy FB business pages are to use, the ones that aren’t on it will give it a try. Then a few days later I will get a friend request.


So, if I have to choose a favorite, I’m going to say hands down Facebook. Let’s face it, your friends and family love you and want your business to succeed. If you ask them to LIKE and Share your page, odds are they will happily and enthusiastically do so.


So for social reasons, I say that Facebook is my favorite. For other reasons, I love google business pages – particularly because it can help with your SEO.


And then there is the gram… Instagram. Instagram allows you to post photos and group photos, and send them out – perfect for retailers. Pinterest – a caterers dream, and then there is Linked In, a grown up’s business version of Facebook. I have created a graphic chart to help you understand which social media platform does what.


Also, keep age in mind. Millennials (age 15-33) primarily use Twitter and Instagram, especially the younger half. They still have their Facebook pages open though, because grandma will never tweet but wants them to keep in touch.


Keep in mind – these accounts are all FREE! You can also use programs like Hootsuite to manage your posting and save time. If you are a data cruncher, you will love the analytics and tracking. Try all you can and see what is best for you. I do NOT recommend that you jump into all of them. You will be overwhelmed and probably end up not posting on anything. Just pick a few and keep them updated. My choice would be FB, Twitter and Google plus. Also, keep in mind that people are hanging out on these places to be social, so don’t always try to push your products and services on them. Give them something of value; tips that may make the want to come back to you. If you have writer’s block, just Google “tips for xyz” childcare, retail, baking, gardening, home improvement… you don’t have to reinvent the wheel – just use what you find and give the author credit. Funny pictures are a must.


 

I could go on… but I know you are busy and don’t have time! Please comment and let me know what your favorite social media platform is and what business apps work great for you. We can help each other!



 

First Small Business Tip - Claim Your Google Maps Listing

Posted by Church Family Biz on September 23, 2015 at 10:20 AM Comments comments (0)

Welcome to Church Family Biz’s blog on Small Business Tips! I try to post useful small business tips frequently. I know you are busy, and I know you want practical tips that you can apply to your small business. I am Certified Business Advisor and see hundreds of clients in my Newberry Area SBDC office either one on one or in my workshops every year. I have to say, no two small businesses are alike and what works for you may not work for someone else. Please feel free to share what works for you – the more we help each other, the more we all benefit and grow.\


OK – my very first tip:


CLAIM YOUR FREE GOOGLE MAPS LISTING!

 

  1. Go to GYBO.com
  2. Enter your business name and city
  3. If you show up claim or edit your listing
  4. If you don’t show up, create your listing
  5. Add pictures and info about your business (copy and paste from your website)
  6. Be sure to request post card verification and VERIFY when your pin comes in a week later so your listing is live!
  7. Post on your Google + Business page and link to your website
  8. Ask for Google Reviews
  9. Respond to Reviews

 

This will really help your SEO – post about specials and topics of interests or links to updated blogs. Try to be interactive and post pictures as well. 


I work with Google through the Small Business Develop Center (SBDC) and directly train with them so I learn straight from the experts. (By the way, the SBDC is a non-profit organization that helps small businesses free of charge – another free resource you may not know about). Google gets 93% off all searches (Bing and Yahoo get 3% each and all the others only get 1%). What does this tell us? It is a Google world, and you need to play by their internet marketing rules. If you are in South Carolina, then you may have an opportunity to attend one of my upcoming free Google workshops, “Let’s Put Our Cities on the Map”. I have several coming up this fall, and you can email me for more information at [email protected] You really don’t need to attend a workshop to get your business listed on Google Maps; just follow the easy online instructions above. But if you do attend a workshop, you will get a great free t-shirt and bag and it is a great opportunity to network.

 

SEO TIPS TO RANK HIGHER

Posted by Church Family Biz on Comments comments (0)

SEO Tips

Thank you for joining our Church Family Biz site! We promise to help your business grow. As an added bonus to your membership, please download the SEO Password Sheet below. This SEO worksheet will help your business rank higher on the internet. When you register and join these online sites and post on your linked social media accounts, your business will show up higher on search engine searches.

 

My biggest tip to rank higher? Remember, it is a Google world! They get 93% of all search engine requests, so be sure to play by their rules and take advantage of your Google Maps listing and Google Plus page. You can go to www.GYBO.com to get started.

 

People ask me all the time, which accounts should I focus on. Well after you have created all of your SEO accounts, this is what I would do:

 

 

• Link all Social Media sites to your website - the Footer is a great place (see ours below)

 

• Link your Facebook business page to Twitter (www.facebook.com/twitter) - this allows you to post on Facebook and auto post on Twitter

 

• Then, weekly, I recommend you at minimum post on Google Plus, Facebook, & Linked In Company Page. Just copy and paste the same post and add a photo. Your goal is interaction - that helps tremendously!

 

• Keep your posts light and friendly - don't always try to sell something

 

• CATS CATS CATS - add a photo of a cat, dog, or cute baby that loosely relates to your post

 

• BLOG about questions that people ask you, then post the blog link on your social media accounts

 

• Videos - Videos are the best way to grab attention! Upload to your free YouTube account from your phone (Google owns YouTube)

 

• Ask for 5 Star reviews! Your Grandma and Sister's reviews count :-) Ask your Happy Customers

 

Remember, not one thing you do is magical. There is no miracle shortcut to rank high, but if you consistently post and respond to your questions, etc, it will help you tremendously!

 

 


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